Hey friends, sorry for the delay post. I was busy in my examinations so not couldn’t get time for write an article. Anyway today in Search Engine City I want to share 6 reasons that why your sells of the website going down in a month. Sometime I found that our Boss defined the target of every month and we work hard for achieving that target. But sometime due to some of reasons we can’t achieve the targets. Here I want to share some of reason which are affecting for not achieving your targets.

SERP Down:

You are doing SEO (On Page & Off Page) for getting your website ranking on 1^st page of Google, Yahoo & MSN. Generally Google gives more traffic and business. So most of the people prefer to do optimization for Google. If there is changes in Google’s Algorithm and sometime due to changes in our websites and sometimes due to technical reasons your ranking from SERP is gone. It will take a time to get ranking back in SERP. In this period you will get the less traffic on your site and also less conversion. So your sells going down in that period.

Inflation:

When inflation is running in the market at that time your sells of the site is decreasing. If you are selling very important product which are very necessary for living life then inflation will not affect on your business in that case people will buy products in inflation at any price. But if you are selling some of products which are for the entertainment purpose then in the period of inflation people will not buy your products.

Seasonal Products:

If you are selling some of seasonal products on your website then your selling is down in other seasons. You can sell your products more only in the particular seasons. Eg. If your website selling umbrella so people want to buy umbrella in monsoon season and nobody want to buy umbrella in winter season.

Natural Disasters:

If your website’s products targeted area is USA and you are selling your products in USA. But if there is any kind of natural disaster happens like earthquake, flood and storm etc. then at that time your selling of the website will be down.

Rumor:

Rumor playing major role in decreasing our sells. As an example if there is news in the market that due to dosage of XYZ medicine people will be dead, it is a rumor. During this period the people will not try to buy your products and in this period your sells of the products will be going down.

Changes in Consumer Behavior:

In the last changes in consumer behavior can decrease our sells of the website. Consumer behavior every time changing like some time consumer prefer to buy over the counter and sometime prefer to buy online, some time they prefer to buy quality products and sometimes they prefer to buy cheap and quantity products. So we can’t say proper about the consumer behavior and this factor is playing major role in decreasing our sells of the website.