Archive for December, 2007

Goodbye 2007 and Welcome 2008

Wishing you very

Happy

New

Year

To all readers of Search Engine City and SEO Industry.

This New Year will bring lot of happiness and success in your life.

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7 Integration of SEO

Every SEO has to always integrate (connect) with 7 person. Who are they? They are Content Writer, Web Designer, Web Developer, Server Administrator, SEO Industry, Market and User. Why every SEO has to integrate with them? Now here we are discussing on that why every SEO has to integrate with them.

 

Content Writer:

As an every SEO knows that content is very important for Search Engines and for User. I think content is king. So every SEO has to always integrate with content writer. They have to give the suggestion for content writing to the content writer, that how to write content, in how many word they have to write content and in which how many % primary keywords and how many % secondary keyword they have to include. So we can get the SE friendly and user friendly content.

Web Server Administrator:

Every SEO has always to integrate with web server administrator. Because when server side issues are arising at that time web server administrator can help you. Web Server administrator is also helpful at the time of purchasing domain and web space, how many web space we need? Which type of hosting we should purchase?, Email Creation, and many more server related works. Because if there is any error in our website from server side then it is bad for search engines and also it creates bad impression of our website in users mind. So it is necessary for every SEO to always connect with web server administrator.

Web Designer:

3rd integration of SEO is web designer. Web design is very important thing in SEO and in online marketing industry. In internet marketing industry website is working as your virtual shop or virtual office or virtual showroom. So if your design of website is not good and attractive for user then it is difficult to get the business from that website. Sometimes website comes in top 10 in major search engines on highly competitive keyword and due to dull web design they can’t get enough business, though having a high traffic on website. SEO has always to integrate with web designer for suggesting them that how to design SEO friendly and user friendly website. So every SEO has always to connects with web designer.

Web Developer:

Other important integration of SEO is web developer. Web developer is working major roll when we are running an ecommerce portal. In ecommerce portal we need to help of developer in every step. When we want to place order processing on our portal and also we want to create search engines for our product search and also many more things. If our website is error free from the development side then it is very useful for Search Engines and also it is useful for user. Because if in our site if any user found there is any type of error in our website then it creates negative impression of our website in users mind. So every SEO has to integrate with web developer.

SEO Industry:

Every SEO has to always connect with SEO industry through forum, attending SEO conference, reading blogs etc. Because in SEO industry there is every day update. So it is necessary for every SEO to aware about the update. If every SEO is integrated with the SEO industry then they can know about the update and so they can use the latest methods of SEO for promoting their websites.

Market:

Every SEO has also to integrate with specific market. Why they have to integrate with specific market? Because if I am doing website optimization for health related websites, then I have to always connect with the health related market. I have to always make analysis of demand of the health products in the market, which region is more demanding for specific kind of health product etc. So I can get the targeted traffic and also increase the revenue of my website.

User:

In the last our main thing is customer, user of the website. Every SEO has always to integrate with User or customer of the website. Why SEO needs to integrate with customer or user? Because through customer or user SEO can knows the likeness and dislikeness of the user. They also know that which kind of products are more demanding by users. We also have to setup a one feedback form for user so we can get the idea that what our customers are looking for? So we can develop our website more user friendly which is ultimately useful for increasing the revenue of our website.

Hope this information will becomes useful for you.

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5 Types of SEO Clients

Today in my blog I would like to discuss on 5 types of SEO clients. I have analyzed during my work that there is a 5 types of SEO clients. Here I am mentioning the list of 5 types of SEO clients.

  1. Who wants to increase the PR of websites
  2. Who wants to get inquiries or conversions from websites
  3. Who wants to get top 10 Listing in major search engines
  4. Who wants to get high traffic on website
  5. Who wants to get all the things like increase the PR, top 10 listing in major search engines, high traffic on website and also get inquiries or conversions from websites.

Who wants to increase the PR of the website:

During my work I found so many clients who believe that PR is everything and , on the basis of PR Google giving ranking of their websites. Those kinds of client always want to increase the PR of their websites. They are ready to pay only for increasing the PR.

Who wants to get inquiries or conversions from websites:

I found some clients those always want to get inquiries or conversions from websites. They are never think about even PR or getting top listing in major search engines. They believe that “we don’t know, whatever you want to do, We want only inquiries or conversions from websites”. This kind of client makes the payment only on the basis of conversions or inquiries.

Who wants to get top 10 listing of websites in major search engines:

Some of clients believe that getting top listing of websites in major search engines is the main thing in SEO process. They are not thinking that after getting listing, they are getting well inquiries or leads from that websites or not? They are ready to give the payment only on the basis of top listing.

Who wants to get high traffic on websites

Some of clients believe that high traffic on websites is the main thing. They think that due to high traffic on website they can get more conversion from website, whether that traffic is targeted or not targeted.

Clients, who want to get all the things

Some of SEO clients are very clever, who are aware about the SEO. They think everything is necessary in SEO. They want to get all the things in SEO like they want to increase the PR of the website, Want to get top 10 listing of websites in major search engines, want to get high targeted traffic on website and also want to get leads from websites.

Hope this information will becomes useful for understanding the requirements of SEO clients.

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Advanced Search Operators of Google.

Hi friends, sorry for the delay post. Actually I was busy in my friend’s marriage. So today here I have posted the information on Google’s Advance Search Operators. Which are very helpful for getting particular information from Google.

Basic Search Operators Examples

Query : SEO Services

You can find the pages containing the words SEO and Services

OR Search

Query : SEO OR SEM

Exact Phrase Search

You can find the pages containing information on SEO OR SEM

Query : “I Love You”

You can find the pages containing exact phrases of I Love You

Query : British –library

You can find the pages containing the word British but NOT the word library

Synonym search

Query : SEO ~glossary

Through this command you can finds the pages containing glossaries about SEO, as well as dictionaries, lists of terms, terminology, etc.

Query : data-entry

Through this command you can find the pages containing all forms of the term, if spelled as a single word, a phrase or hyphenated.

Query : define:popular

Through this command you can find the different definition of the word popular

Calculator Search Operators

Basic Arithmatic

Query : 15 + 30 – 32 * 2 / 4

Percentage of

Query : 22% of 40

Raise to a Power

For this you can use two types of search operators

Query : 3**7

OR 3^7

Convert units

Query : 1000 Euros in Pound

Query : 160 lbs in kg

Query : 48 in hex

Restrict Search

Flight Search

City 1 City 2

Query : Ahmedabad Singapore

Through this command you can finds the result that contains book flights from Ahmedabad to Singapore. Here you can add any of two country or city for know the information about flight between that two cities.

Domain search

Site :

Query : site:www.searchenginecity.org

Through this command you can get the result of pages that crawled by the Google.

“+” search

Query : Star Wars Episode +I

Through this command you can find the pages of Star Wars Episode I.

Numrange search

[#]..[#]

Query : mobile $350..$600

Through this command if you want to search within a range of numbers at that time this operator is useful for you. You can also use year and any numerical value to search within a range of numbers.

Specific File Search

Filetype: OR ext:

Query : SEO Tutorial filetype:pdf

Query : SEO Tutorial ext:pdf

Through this command you can find the result of pages in particular file type.

Backlinks Search

Link:

Query : link:www.searchenginecity.org

Through this command you can find the linked pages (backlinks) of that particular site.

Fill in the Blank “*” Search

Query : insulin was invented by *

Sometimes the best way to ask a question is to get Google to ‘fill in the blank’ for you. You can do this by adding an asterisk “*” in the part of the sentence or question that you want filled in.

Specialized Information Queries

Book OR books

Query : book online marketing

Through this command you can find the books related to online marketing. (Here no need to add colon(;) after book. )

phonebook:

Query : phonebook: McDonald’s WA

Through this command you can find the result of phone numbers of McDonald’s in Washington.

rphonebook:

Query : rphonebook: Tushar Patel GA

Through this command you can find the residential phone no of Tushar Patel, who is living in Georgia (GA)

Movie:

Query : movie: titanic

Through this command you can find the information about Titanic Movie, with reviews, Showtime etc.

Stocks:

Query : stocks: goog

Through this command you can find the current stock price of Google

Weather:

Query : weather: ahmedabad

Through this command you can know the weather of any city.

Alternative Search Operator

Cache:

Query : cache:www.searchenginecity.org

Through this command you can find the Google’s cached version of a Search Engine City home page.

Info: OR id:

Query : Info:www.searchenginecity.org

Through this command you can find the info about a Search Engine City

Related:

Query : related:www.searchenginecity.org

Through this command you can find the list of web pages that are similar or related to the Search Engine City.

SEO Related Search Operators

Allinanchor:

Query : allinanchor:buy Viagra

Through this command you can find the pages that are called buy Viagra by others, means all query words must appear in anchor text of links to the page.

Inachor:

Query : seo services inanchor:freelancer

Through this command you can find the pages on SEO Services for which links to the page say they are “freelancer”. Terms must appear in anchor text of links to the page.

Allintext:

Query : allintext:services seo sem

Through this command you can find the pages for services with SEO and SEM keywords. All query words must appear the in text of the page.

Intext:

Query : matt cutts intext:google

Through this command you can find the pages mentioning Matt Cutts where, Google is included in the text of the page.

Allintitle:

Query : allintitle:seo services

Through this command you can find the pages with titles containing “SEO” and “Services” keywords. All keywords must appear in the title of the page.

Intitle:

Query : Social Bookmarking intitle:top ten

Through this command you can find the pages with the words Social and Bookmarking that inclue top ten in the title of the page.

Allinurl:

Query: allinurl:seo services

Through this command you can find the pages containing the words SEO and Services in the URL. All keywords must appear in the URL.

Inurl:

Query : seo inurl:blog

Through this command you can find the pages in which the URL contains the word blog. The term must appear in the URL of the page.

Search Operators of Google Groups

Author:

Query: Search Engine author:Will Spencer

In Google Groups through this command you can search the articles on Search Engine, which are written by Will Spencer

Group:

Query : Search Engine group:alt.internet.search-engines

Through this command you can find the group messages of Search Engine from the alt.internet.search-engines group.

Insubject:

Query : insubject:seo

Through this command you can find the articles containing SEO in the subject line.

Search Operators of Google News

Location:

Query : SEO location:india

Through this command you can find the SEO news from India.

Source:

Query : source:informationweek

Through this command you can find the articles from the site Information Week

Search Operators of Froogle

Store:

Query : shoes store:reebok

In Froogle through this command you can find the shoes from the Reebok Store.

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